Focus Groups: A Practical Guide for Applied Research

PREFACE ACKNOWLEDGEMENTS 1. Overview of Focus Groups 2. Planning the Focus Group Study 3. Developing a Questioning Route 4. Participants in a Focus Group 5. Moderating Skills 6. Analyzing Focus Group Results 7. Reporting 8. Styles of Focus Group Research 9. Focus Group Interviews With Young People 10. International and Cross-Cultural Focus Groups Interviewing 11. Telephone and Internet Focus Group Interviewing 12. Focus Group Interviews Within...