“Flexibility” as the rationale for organizational change: a discourse perspective

Purpose The concept “flexibility” is ubiquitous as a rationale for organizational change. However, its broad application is accompanied by a general lack of definitional agreement or theoretical cohesion. The purpose of this paper is to propose the merits of an alternative approach – applying a discourse perspective to the use of flexibility as a rationale for organizational change. Design/methodology/approach This paper first illustrates the...