Do testimonials improve parental perceptions and participation in parenting programmes? Results of two studies
Abstract
Despite the effectiveness of parenting interventions in both prevention and intervention with child emotional and behavioural problems, parental participation in evidence-based programmes remains low, limiting the benefit to the population. This research examines a new population parental engagement strategy for parenting programmes using video testimonials via two studies. The first study compared the use of parent versus expert testimonials,...
Paper Details
Title
Do testimonials improve parental perceptions and participation in parenting programmes? Results of two studies
Published Date
Apr 28, 2011
Journal
Volume
15
Issue
2
Pages
85 - 98
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