Evaluation of international and non-governmental organizations’ communication activities: A 15 year systematic review
Abstract
The purpose of this paper is to understand how intergovernmental organizations and international non-governmental organizations have evaluated their communication activities and adhered to principles of evaluation methodology from 1995–2010 based on a systematic review of available evaluation reports (N = 46) and guidelines (N = 9). Most evaluations were compliant with principle 1 (defining communication objectives), principle 2 (combining...
Paper Details
Title
Evaluation of international and non-governmental organizations’ communication activities: A 15 year systematic review
Published Date
Dec 1, 2013
Journal
Volume
39
Issue
5
Pages
572 - 574
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