Total global strategy: Managing for worldwide competitive advantage
Abstract
Understanding global strategy diagnosing industry globalization potential building global market participation designing global products and services locating global activities creating global marketing making global competitive moves building the global organization measuring industry drivers and strategy levers conducting a global strategy analysis. Appendix: worksheets for evaluating core...
Paper Details
Title
Total global strategy: Managing for worldwide competitive advantage
Published Date
Oct 1, 1993
Journal
Volume
26
Issue
5
Pages
149 - 149
Citation AnalysisPro
You’ll need to upgrade your plan to Pro
Looking to understand the true influence of a researcher’s work across journals & affiliations?
- Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
- Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.
Notes
History