A conceptualization of e-risk perceptions and implications for small firm active online internationalization

Volume: 20, Issue: 4, Pages: 409 - 422
Published: Aug 1, 2011
Abstract
A sound conceptualization of international e-risks has grown in demand, because of the increasing penetration of the Internet, and specifically the enabling-facility of the Internet technology for small firms. Yet, to date, there has been no study explicitly attempting to build an international business risk framework for the online environment, nor to explain online internationalization decisions. The purpose of the present paper is threefold,...
Paper Details
Title
A conceptualization of e-risk perceptions and implications for small firm active online internationalization
Published Date
Aug 1, 2011
Volume
20
Issue
4
Pages
409 - 422
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