Implicit racial bias and prosocial behavior

Volume: 40, Issue: 4, Pages: 1186 - 1195
Published: Jul 1, 2011
Abstract
This paper reports results of an experiment on the relationship between whites’ implicit racial bias and prosocial behavior toward blacks. We hypothesized that implicit anti-black bias would lead to less prosocial behavior (generosity with limited monetary resources). Consistent with our hypothesis, the results revealed that implicit anti-black bias, measured by the Implicit Association Test, had a negative effect on generosity toward blacks....
Paper Details
Title
Implicit racial bias and prosocial behavior
Published Date
Jul 1, 2011
Volume
40
Issue
4
Pages
1186 - 1195
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