Learning to trust: a study of interfirm trust dynamics in Vietnam

This study develops an integrative model of trust dynamics (i.e., how trust between firms evolves over time) and tests that model in Vietnam. A combination of different research methods was used to capture the complexity of trust dynamics in the under-studied context of Vietnam. A case study was conducted as a field research project in the summer of 2000. Based on the insights of the field research, a survey-based study was conducted with a...