The Corporate Headquarters in the Contemporary Corporation: Advancing a Multimarket Firm Perspective

The corporate headquarters (CHQ) is the central organizational unit in the contemporary corporation and is critical for value creation in the overall firm. Since the early 1960s, a significant body of research on the CHQ has evolved along two separate but related streams. The first stream focuses on the CHQ in the multibusiness firm, whereas the second stream concerns the CHQ in the multinational firm. In this article, we promote a consistent...