Customer Satisfaction in Banking Sector in Oman: What do they care for?

Volume: 6, Issue: 2
Published: Jan 1, 2013
Abstract
The most productive output of an organization is production of customer satisfaction. The real value lies in delivering customer satisfaction which precedes customer retention and profits. Although most organizations understand the importance of this stakeholder, few are able to commit themselves to achieving customer satisfaction. For them customer service is an attitude and not a department or competency. This study focuses on investigating...
Paper Details
Title
Customer Satisfaction in Banking Sector in Oman: What do they care for?
Published Date
Jan 1, 2013
Volume
6
Issue
2
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