Leadership Giving in Charitable Fund-Raising
Abstract
Why do charities often begin new capital fund drives by announcing a large contribution by a single wealthy donor? This paper explores the possibility that such “leadership giving” provides a signal to all other givers that the charity is of high quality. The dilemma is that if the lead giver can deceive others to believe the charity is of higher quality than it truly is, then these followers will make larger contributions, which will benefit...
Paper Details
Title
Leadership Giving in Charitable Fund-Raising
Published Date
Jan 1, 2006
Volume
8
Issue
1
Pages
1 - 22
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