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Argos: Internacionalización en un entorno de conflicto armado

Published on Dec 15, 2008in AD-minister
Sascha Furst1
Estimated H-index: 1
(EAFIT University),
Juan David Penagos Tascón1
Estimated H-index: 1
(EAFIT University),
Jhon Jairo Villa Ramírez1
Estimated H-index: 1
(EAFIT University)
Abstract
This case study illustrates how Argos achieved to become one of the largest cement and concrete suppliers of Latin America, in spite of the fact that some of its production facilities are located in armed conflict areas. For that reason, the company implemented various corporate social responsibility strategies to overcome the difficulties of operating in these areas. These strategies contributed to the consolidation of the company’s operations under a single juridical and administrative entity, and facilitated the internationalization process to Central America, the Caribbean and the United States.
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Published on Jan 1, 2010
Sascha Fuerst2
Estimated H-index: 2
(EAFIT University)
The article provides an overview about the development of international business theory beginning with Hymer’s seminal contribution in 1960 and ending with a contribution by Engwall from 2006 that links institutionalization theory to the multinational firm. Building on these theoretical developments, the article gives new directions for research regarding the internationalization phenomenon of Colombian firms. Furthermore, it is suggested that universities in Colombia that offer international bu...
2 Citations