Competing on Resources: Strategy in the 1990s

Pages: 25 - 40
Published: Jan 1, 1999
Abstract
As recently as ten years ago, we thought we knew most of what we needed to know about strategy. Portfolio planning, the experience curve, PIMS, Porter's five forces-tools like these brought rigor and legitimacy to strategy at both the business-unit and the corporate level. Leading companies, such as General Electric, built large staffs that reflected growing confidence in the value of strategic planning. Strategy consulting boutiques expanded...
Paper Details
Title
Competing on Resources: Strategy in the 1990s
Published Date
Jan 1, 1999
Journal
Pages
25 - 40
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