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Siti Rashidah Mohd Nasir
Universiti Teknologi MARA
BusinessMarketingResponse rate (survey)Market entry strategyInternationalization
17Publications
2H-index
13Citations
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Publications 18
Newest
#1Anizahyati Alisibramulisi (UiTM: Universiti Teknologi MARA)H-Index: 1
#2Mohd Raizamzamani Md Zain (UiTM: Universiti Teknologi MARA)H-Index: 1
Last. Siti Rashidah Mohd Nasir (UiTM: Universiti Teknologi MARA)H-Index: 2
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In this paper, a Finite Element Analysis (FEA) project in Structural Engineering subject is discussed. FEA course is normally offered as one of the engineering subjects. Nowadays, many softwares are available with so many features and variations of analysis when it comes to FEA. And, it has always been a challenge for educators, in finding suitable examples and tutorials to deliver the course concept. Hence, the planned project in this course is expected to familiarize the students with the vari...
Source
#1Saiful Jumali (UiTM: Universiti Teknologi MARA)
#2Siti Rashidah Mohd Nasir (UiTM: Universiti Teknologi MARA)H-Index: 2
Last. Nur Muizzah Nawi (UiTM: Universiti Teknologi MARA)
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Under the Ninth Malaysia Plan, Jabatan Kerja Raya (JKR) was burdened by too many projects. Therefore, financial and time losses sometimes occurred during the process of building procurement until project implementation when managing risks is not properly. The aim of this study was to assess the maturity of risk management for construction projects in JKR. In this study, four attributes were chosen for the JKR risk management maturity models. The four attributes namely culture/ awareness, experie...
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#1Wan Zukri Wan Abdullah (UiTM: Universiti Teknologi MARA)
#1Chan Hun Beng (UiTM: Universiti Teknologi MARA)
#2Nor Janna Tammy (UiTM: Universiti Teknologi MARA)H-Index: 1
Last. Nurulzatushima Binti Abdul Karim (UiTM: Universiti Teknologi MARA)H-Index: 1
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Source
#1Nor Janna Tammy (UiTM: Universiti Teknologi MARA)H-Index: 1
#2Norhalifah Binti Ramlee (UiTM: Universiti Teknologi MARA)H-Index: 1
Last. Chan Hun Beng (UiTM: Universiti Teknologi MARA)
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Construction projects are essential in achieving project goals and any failure should be avoided since any unsuccessful projects can give negative impacts to clients, governments and also contractors‟ reputation. However, some projects are not being completed on time unlike some others which are successfully completed. This study is a preliminary effort to identify the Critical Success Factor and the most significant factors which influence the construction project success. The selected success ...
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#1Che Maznah Mat Isa (UiTM: Universiti Teknologi MARA)H-Index: 3
#2Hamidah Mohd Saman (UiTM: Universiti Teknologi MARA)H-Index: 4
Last. Siti Rashidah Mohd Nasir (UiTM: Universiti Teknologi MARA)H-Index: 2
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Neglecting to properly choose the right combination of entry mode and entry timing strategies can lead to poor performance in international business ventures. The paper focuses on the linking of entry timing (ET) and entry mode (EM) decisions and the factors influencing both decisions. By consolidating the findings for both entry decisions, an ETEM model to guide the construction firms to access the targeted markets will be developed. The questionnaire surveys were sent to 115 Malaysian construc...
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#1Che Maznah Mat IsaH-Index: 3
#2Hamidah Mohd SamanH-Index: 4
Last. Sharifah Lailee Syed Abdullah (UiTM: Universiti Teknologi MARA)H-Index: 5
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#1Che Maznah Mat Isa (UiTM: Universiti Teknologi MARA)H-Index: 3
#2Hamidah Mohd Saman (UiTM: Universiti Teknologi MARA)H-Index: 4
Last. Nur Izzati Ab. Rani (University of Tennessee at Martin)H-Index: 1
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International market expansion into foreign markets has become increasingly important for construction firms. In this borderless world, no market is safe from foreign competition. This situation is also evident for the construction firms, as international construction is not a new phenomenon. Hence, firms have to be prepared and adopt effective strategies to face various challenges in unfamiliar environments and most importantly be able to sustain and perform in new business ventures. The main a...
1 CitationsSource
#1Siti Rashidah Mohd Nasir (UiTM: Universiti Teknologi MARA)H-Index: 2
#2Sya’ari Othman (UiTM: Universiti Teknologi MARA)H-Index: 1
This chapter describes the perspective of stakeholders on flash flood in Kuala Lumpur. This chapter includes how to identify major causes of flash flood, major effects of flash flood, and suitable mitigation options to reduce flash flood in Kuala Lumpur. The questionnaire survey has been used to collect data from targeted respondents. The targeted respondents are government, consultant, and academic institutions who are involved in flood projects. The result shows that the major causes of flash ...
1 CitationsSource
#1Che Maznah Mat Isa (UiTM: Universiti Teknologi MARA)H-Index: 3
#2Hamidah Mohd Saman (UiTM: Universiti Teknologi MARA)H-Index: 4
Last. Aini Jaapar (UiTM: Universiti Teknologi MARA)H-Index: 8
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Market entry timing decision is among the most critical strategies made by a firm to expand internationally. In a dynamic and competitive international environment, the entry timing decision involves the need to balance the early entry risks and the problems in losing opportunities as a result of late entry. This study proposes a theoretical framework to investigate the influence of advantages and disadvantages [dis (advantages)] on entry timing decisions of Malaysian construction firms in their...
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