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Arild Wæraas
Norwegian University of Life Sciences
36Publications
11H-index
491Citations
Publications 36
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#1Jelle Mampaey (OU: Open University)H-Index: 7
#2Vanja Schtemberg (OU: Open University)
Last.Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
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ABSTRACTMost studies on branding in higher education focus on external branding or image-building towards external stakeholders such as students. Internal branding is an underexplored topic, even t...
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
This longitudinal study analyzes organizational expressiveness over a 35-year period. On the basis of 1307 official self-narratives retrieved from employment advertisements published in a major Norwegian newspaper between 1980 and 2015, the study tracks the expression of organizational identity labels over time. It seeks to determine how organizational expressiveness evolves and changes in symbolic meaning, including which overarching identity—the utilitarian or the normative identity—becomes mo...
#1Kasper Trolle Elmholdt (AAU: Aalborg University)H-Index: 1
#2Jeppe Agger Nielsen (AAU: Aalborg University)H-Index: 7
Last.Arild WæraasH-Index: 11
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In this article we develop a process model of the cocreation of management concepts in the nexus of supply- and demand-side actors. In contrast to existing models that tend to focus on either the s...
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
#2Dag Yngve Dahle (NMBU: Norwegian University of Life Sciences)H-Index: 1
Abstract This article explores the relationship between internal reputation management, HRM, and employee voice. Drawing on qualitative data from 25 medium-size and large Norwegian organizations, we find that organizations pursue a desired reputation through a single, official corporate voice by discouraging prohibitive employee voice through technocratic control and coercive HRM practices. The emphasis on technocratic control and coercive HRM occurs despite the widely held belief in reputation ...
#1Jeppe Agger Nielsen (AAU: Aalborg University)H-Index: 7
#2Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
Last.Kristian Aagaard Dahl (AAU: Aalborg University)H-Index: 2
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ABSTRACTWe introduce a dual-level translation perspective to advance new understandings of how management concepts are modified when they enter the public sector. We concentrate on translation at t...
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
#2Hogne Lerøy Sataøen (Örebro University)H-Index: 5
This chapter examines the prevalence and contents of core value statements used by Scandinavian higher education institutions as a platform for their reputation management initiatives. The findings suggest that core value statements are not a universal phenomenon, although their presence suggests some degree of institutionalization. Analyzing the core value statements of 36 universities and university colleges, the study finds that these institutions seek to be known for unique, but quite generi...
#1Arild WæraasH-Index: 11
#2Moshe MaorH-Index: 2
1. Understanding organizational reputation in a public sector context Arild Waeraas & Moshe Maor Part I: Theoretical perspectives 2. Theorizing bureaucratic reputation Moshe Maor 3. Actors and strategies of the bureaucratic reputation Lucio Picci 4. The driving forces, critique, and paradoxes of reputation management Haldor Byrkjeflot Part II: Reputation management in central government agencies 5. The relationship between an Irish government department and its newly established agency: A reputa...
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
Following New Public Management and Reinventing Government reforms, public sector organizations are expected to pursue values such as efficiency, performance, and accountability, reflecting a ‘hard’ identity as managed organization. By examining the contents of 394 core value statements retrieved from U.S. federal agencies, this study examines the importance of these values relative to other values reflecting alternative identities. It finds that the agencies prefer to rely on ‘soft’ values such...
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
#1Arild Wæraas (NMBU: Norwegian University of Life Sciences)H-Index: 11
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