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Olivier Gergaud
KEDGE Business School
EconomicsMarketingPublic relationsReputationWine
69Publications
11H-index
333Citations
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Publications 72
Newest
#1Ralf Barkemeyer (KEDGE Business School)H-Index: 17
#2Christophe Faugère (KEDGE Business School)H-Index: 7
Last. Lutz Preuss (KEDGE Business School)H-Index: 1
view all 4 authors...
Abstract We investigate how media attention to large-scale corporate scandals has changed over time, and how the clustering of different scandals alters media attention to individual scandals. Building on the literature on media agenda-setting, we examine quality newspaper coverage for a sample of 123 major corporate scandals between 1990 and 2016. Whilst previous studies have typically examined specific corporate scandals in isolation, we find that the interplay of scandals is characterized bot...
1 CitationsSource
When studying the reasons why and the conditions under which superstars emerge in some markets, scholars face difficulties in measuring talent, obtaining confidential data on earnings, and finding appropriate econometric techniques that cope with the presence of outliers (superstars). In this paper, we use a dataset from the Pokemon trading card game in which (i) there is no unidentifiable heterogeneity, (ii) rarity can be separated from talent, and (iii) objective earnings are observable throug...
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#1Olivier GergaudH-Index: 11
#2Victor GinsburghH-Index: 36
Source
#1Olivier GergaudH-Index: 11
#2Victor GinsburghH-Index: 36
The paper discusses briefly the methods that are used to evaluate ex ante and/or ex post cultural events. We suggest that Google Trends, which is now quite common can also easily be used in this case.
#1Anne Dumay (Paris Diderot University)H-Index: 2
#2Olivier Gergaud (KEDGE Business School)H-Index: 11
Last. Jean-Pierre Hugot (Paris Diderot University)H-Index: 23
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Source
#1Abel François (university of lille)H-Index: 10
#2Olivier Gergaud (KEDGE Business School)H-Index: 11
Although sense of civic duty is seen by many scholars as the most obvious solution to the paradox of voting, very few empirical studies provide clear evidence on that motive. We use blood donation to build proxies, focusing only on intrinsic motivations, and then introduce such measures into electoral turnout regressions. Our results show that civic duty has a strong influence on voter turnout rates, confirming that the satisfaction voters receive from voting matters regardless of election outco...
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#1Olivier GergaudH-Index: 11
#2Florine LivatH-Index: 7
Last. Haiyan SongH-Index: 1
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1 CitationsSource
#1Lutz PreussH-Index: 28
#2Ralf BarkemeyerH-Index: 17
Last. Christophe FaugèreH-Index: 7
view all 4 authors...
We investigate how a company’s choice of a response strategy to a large-scale scandal influences subsequent levels of mass media coverage. In particular, we examine (a) how different crisis respons...
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#1Orley Ashenfelter (Princeton University)H-Index: 48
#2Olivier GergaudH-Index: 11
Last. T ZiembaWilliam (UBC: University of British Columbia)H-Index: 39
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1 CitationsSource
#1Orley Ashenfelter (Princeton University)H-Index: 48
#2Olivier GergaudH-Index: 11
Last. T ZiembaWilliam (UBC: University of British Columbia)H-Index: 39
view all 4 authors...
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