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Marcus Møller Larsen
BI Norwegian Business School
29Publications
9H-index
524Citations
Publications 29
Newest
#1Stefano Elia (Polytechnic University of Milan)H-Index: 9
#2Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
Last.Lucia Piscitello (Polytechnic University of Milan)H-Index: 17
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We explore when and why decision makers choose international entry modes (e.g., hierarchies or markets) that deviate from internalization theory’s predictions. By applying a cognitive perspective on entry mode decision making, we propose that the performance of prior international activities influences decision makers’ behavior in different ways than assumed in internalization theory. More specifically, due to a representativeness bias, underperforming (overperforming) past ventures influence th...
#1Marcus Møller Larsen (BI Norwegian Business School)H-Index: 9
#2Timo Seppälä (Research Institute of the Finnish Economy)H-Index: 6
Last.Jyrki Ali-Yrkkö (Research Institute of the Finnish Economy)H-Index: 10
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Through an innovative trade-in-task case study, we explore how Nokia, which is historically one of the most important mobile phone manufacturers in the world, offshored the development and production of three distinct mobile phones at three different points in time. Adjacent to these processes, we find that the value creation in areas such as design and manufacturing knowledge has rapidly shifted away from advanced economies to emerging economies. Moreover, we find that the value added captured ...
#1Stephan Manning (University of Massachusetts Boston)H-Index: 19
#2Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
Last.Chacko George Kannothra (University of Massachusetts Boston)H-Index: 3
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We review key drivers, trends and consequences of global sourcing of business processes – the sourcing of administrative and more knowledge-intensive processes from globally dispersed locations. We argue that global sourcing, which is also associated with ‘offshoring’ and ‘offshore outsourcing’, has co-evolved over the past three decades with the advancement of information and communication technology (ICT), a growing pool of low-cost, yet often qualified labor and expertise in developing countr...
#1Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
#2Stephan Manning (University of Massachusetts Boston)H-Index: 19
Last.Torben Pedersen (Bocconi University)H-Index: 45
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Abstract Prior literature is ambivalent about whether organizational complexity has positive or negative effects on firm performance. Using rich data on global service providers, we explore this ambivalence by disentangling performance consequences of different types of organizational complexity. We show that complexity arising from the coordination of different services and operations negatively influences profit margins through increased coordination costs, whereas complexity coming from the s...
#1Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
#2Jacob Lyngsie (CBS: Copenhagen Business School)H-Index: 6
We investigate the connection between contract duration, relational mechanisms, and premature relationship termination. Based on an analysis of a large sample of exchange relationships in the global service-provider industry, we argue that investments in either longer contract duration or more intense relational mechanisms provide an effective means for contingency adaptation and therefore reduce the probability of premature termination. However, in situations where relationships are already gov...
#1Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
Offshoring offers managers the promise of substantial economic benefits, but also comes with the risk of increased complexity and coordination challenges. We argue that offshoring firms must accumulate architectural knowledge to keep the cost of coordination of the geographically separated activities at bay. Based on a simulation model that examines the performance implications of firms’ learning strategies when offshoring, we show that such knowledge accumulation can be achieved through either ...
#1Marcus Møller Larsen (CBS: Copenhagen Business School)H-Index: 9
This article investigates cost estimation errors in the context of offshoring. It is argued that an imprecise estimation of the costs related to implementing a firm activity in a foreign location has a negative impact on the process performance of that activity. Performance is deterred as operations are likely to be disrupted by managerial distraction and resource misallocation. It is also argued that this relationship is mitigated by the extent to which firms use modularity to coordinate the ac...
#1Snehal Awate (Indian School of Business)H-Index: 4
Last.Ram Mudambi (TU: Temple University)H-Index: 42
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