Match!
Brian G. Southwell
Research Triangle Park
AdvertisingPsychologyPublic relationsMedicineSocial psychology
141Publications
26H-index
2,079Citations
What is this?
Publications 140
Newest
#1Vanessa Boudewyns (RTP: Research Triangle Park)H-Index: 7
#2Brian G. Southwell (RTP: Research Triangle Park)H-Index: 26
Last. Helen W. Sullivan (FDA: Food and Drug Administration)H-Index: 13
view all 7 authors...
Abstract Objectives Oncology clinical trials use a variety of clinical endpoints. Patients’ understanding of the differences between clinical endpoints is important because misperceptions of treatment efficacy may affect treatment decisions. The objective of this literature review is to find and synthesize available empirical publications assessing patients’ understanding of common oncology clinical endpoints. Methods We conducted a literature search of 5 databases and 3 conferences, limiting th...
Source
#1Christine E. Prue (CDC: Centers for Disease Control and Prevention)H-Index: 12
#2Peyton Williams (RTP: Research Triangle Park)H-Index: 5
Last. Brian G. Southwell (RTP: Research Triangle Park)H-Index: 26
view all 10 authors...
During the 2014-2016 Ebola epidemic in West Africa, the US Centers for Disease Control and Prevention (CDC) developed the CARE+ program to help travelers arriving to the United States from countrie...
Source
Source
#1Kathryn J. AikinH-Index: 11
#2Kevin R. BettsH-Index: 5
Last. A.D.S. BreslavH-Index: 1
view all 6 authors...
1 CitationsSource
#1Brian G. Southwell (UNC: University of North Carolina at Chapel Hill)H-Index: 26
#2Jeff Niederdeppe (Cornell University)H-Index: 33
Last. Wen-Ying Sylvia ChouH-Index: 12
view all 8 authors...
Source
#1Catherine L. Jo (UNC: University of North Carolina at Chapel Hill)H-Index: 7
#2Seth M. Noar (UNC: University of North Carolina at Chapel Hill)H-Index: 44
Last. Kurt M. Ribisl (UNC: University of North Carolina at Chapel Hill)H-Index: 42
view all 4 authors...
A common message in e-cigarette advertising is that e-cigarettes can be used anywhere. E-cigarette advertisements often express this message implicitly (e.g., “Whenever, wherever”) alongside images...
Source
#1Kathryn J. Aikin (FDA: Food and Drug Administration)H-Index: 11
#2Vanessa Boudewyns (RTP: Research Triangle Park)H-Index: 7
Last. Peyton Williams (RTP: Research Triangle Park)H-Index: 5
view all 5 authors...
Prescription drug broadcast advertisements in the United States are required to present the product’s major risks in at least the audio portion of the ad (21 CFR 202.1(e)(1)). This can result in a lengthy list of risks and side effects. The U.S. Food and Drug Administration has been studying the effects of limiting the major statement to those risks that are serious and actionable. We explore the level of agreement between consumers and experts regarding what risks and side effects are serious a...
Source
#1Kevin R. Betts (FDA: Food and Drug Administration)H-Index: 5
#2Kathryn J. Aikin (FDA: Food and Drug Administration)H-Index: 11
Last. Linda D. Cameron (UCM: University of California, Merced)H-Index: 40
view all 9 authors...
Introduction: Little is known about how repeated exposure to direct-to-consumer prescription drug promotion can impact consumers’ retention and perceptions of drug information. The study described ...
1 CitationsSource
#1Amie C. O’Donoghue (CDER: Center for Drug Evaluation and Research)H-Index: 9
#2Mihaela Johnson (RTI International)H-Index: 2
Last. Brian G. Southwell (RTI International)H-Index: 26
view all 6 authors...
To determine how individual difference (age, cognition, and hearing) and risk presentation (audio frequency, speed, and organization) variables affect viewing of direct-to-consumer (DTC) prescripti...
Source
#1Allison E. Myers (UNC: University of North Carolina at Chapel Hill)H-Index: 8
#2Brian G. Southwell (UNC: University of North Carolina at Chapel Hill)H-Index: 26
Last. Leslie A. Lytle (UNC: University of North Carolina at Chapel Hill)H-Index: 69
view all 6 authors...
Background. Mass media content may play an important role in policy change. However, the empirical relationship between media advocacy efforts and tobacco control policy success has rarely been stu...
Source
12345678910